Buying local & collaborating with cooperatives
In order to support local products, Newrest has developed partnerships with agricultural cooperatives and local manufacturers all over the world.
The products purchased in cooperatives can represent up to 13% of purchases as has been the case in Morocco for 2 years. The products purchased from cooperatives are mostly fresh produce: fruits and vegetables, dairy products and eggs.
Everywhere the Newrest Group operates, it is involved in the life of local communities and the surrounding villages.
We hire staff from areas close to our operation sites and we implement training and collaboration to improve daily community life.
In the countries where it operates, Newrest Group is involved in social actions which are very important to the Group.
For the last few years, Newrest Group has been committed to reducing its budget for advertorials and paid advertising, and has been using these savings for social initiatives, especially those that benefit children.
For more information about our actions, please have a look on our activity report.