Algeria
Newrest is present in Algeria since 2006 and has developed a strong reputation in various sectors such as: company restaurant, airports, schools and colleges, administrations and remote sites.
Newrest Algérie, is primarily a team of 1’500 men and women, who everyday enjoy to serve over 15’000 meals, around the country.
Newrest Algeria operates through the following segments:
- Cafeterias and concessions restaurant airport in Algiers
- Catering all over the country in Algiers, Boumerdès and Oran
- Remote sites in Hassi-Messaoud, Adrar, Timimoun, Saida, El-bayad, Regan, In-Salah and In-Amenas
The Sinotharwa, Technicas Réunidas, KCA, Petrofac and Lead custom- ers renewed their con dence in the subsidiary, which started to work with new customers NPS and Dialgrupo for full Catering management for their sites at In Amenas.
The improved performance is mainly due to the reorganisation of the product offer and the commercial strategy to differentiate between the duty-free and non-duty free zones.
In Catering, new customers have placed their trust in Newrest Algeria: ‘The Lunch’ was opened at Société Générale’s head of ce in Algiers, at the Industrie Médico-Chirurgicale in Rouiba and at the head of ce of Renault in Algiers. The strategy to increase the professionalism of this activity by setting up the themed animation program, the deployment of the Digital application for parents of children in schools and the programme to value skills with the CESI Training organisation throughout the year enabled Newrest Algeria to strengthen its position as a recognised reference actor and to keep 100 % of its existing customers.
Opening date
2006
Employees
500
Contracts
24
Meals per day
8'480
